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PrimeLearning.com® thrives in today's unpredictable economy. Many reasons for growth - not the least of which is Irish Heritage.
 
STAMFORD, CONNECTICUT, March 26, 2001 - On the eve of the 6-month anniversary since launching the eLearning System™, PrimeLearning.com®, a leading international provider of business skills eLearning solutions for the corporate training market, has much to celebrate.

"In the first 6 months after launching our revolutionary business skills eLearning system, we have had the privilege of providing business skills eLearning solutions to over 40 customers, including Cingular Wireless, Legato Systems, LoJack Corporation, Munters Corporation, and Xerox Corporation," stated Terry O'Brien, CEO and Founder of PrimeLearning.com®. "That's an average of 7 new customers monthly. We are continuing to generate qualified interest from the corporate business skills training community and to add new customers. This is exceptional performance in the current volatile technology marketplace."

World Class Content is Key
A significant differentiator from competitors is content-rich curricula founded on proven, branded world-class content from leading corporations, authors, academics, and publishers. The eLearning System™ uses a focused learning approach that coaches learners to completion and includes real-time collaboration and interaction from a complete eLearning community. The business-oriented curricula utilize innovation in delivery and learner interaction to create a total community-enhanced eLearning experience. Each program, consisting of approximately 15-30 hours of instruction, is anchored in real-world, job-related situations, made even more relevant through the inclusion of case studies, up-to-the-minute online news feeds, and multiple online resources.

"High quality will be a key competitive differentiator as more and more learning content finds its way onto the web," said Eilif Trondsen, Director of the Learning on Demand Program at SRI Consulting Business Intelligence. "By aligning with content providers such as American Management Association, Gower Publishing, John Wiley & Sons, Jossey-Bass, KCI, and Xerox, PrimeLearning.com® is sending a clear signal to the market that it is a high-quality content player."

eLearning With an Irish Heritage
A little known fact about the training industry is that many of the pioneers have roots in Ireland, where innovation in exploiting state-of-the-art technologies is prevalent. Nowhere is this truer than at PrimeLearning.com®, whose founders, Terry and Mary O'Brien, each have over 16 years experience developing corporate training. They founded Mindware Ltd. in 1988 and sold it in 1996 to the Gartner Group. The O'Briens formed PrimeLearning.com® in 1999.

"The trust that our customers place in us is a strong validation that PrimeLearning.com® is a serious player and a destined leader in the corporate business skills training market," affirmed O'Brien. "There is no question that we hit the ground running 6 months ago and have never looked back. Our long-term outlook is excellent. We are poised for continued substantial growth."

About PrimeLearning.com®
PrimeLearning.com®™ is one of the fastest-growing corporate business skills eLearning solutions providers. Curricula include areas such as communication, customer service, sales, interpersonal skills, leadership, management , project management, and team building. PrimeLearning.com® has partnered with world-renowned experts such as American Management Association, Gower Publishing Ltd., John Wiley & Sons Publications, Jossey-Bass/Pfeiffer, KCI, and Xerox Corporation to provide content with proven bottom-line results.

PrimeLearning.com® adheres to open standards in its eLearning System™, including AICC, SCORM, and IMS standards enabling corporate customers to easily integrate the PrimeLearning.com® courseware with nearly all management systems. PrimeLearning.com® and the eLearning System are trademarks of PrimeLearningGroup Ltd. and PrimeLearning, Inc. All other names are trademarks or registered trademarks of their respective owners.

For additional information, please contact PrimeLearning.com® at 860-526-3487, or visit www.PrimeLearning.com®.
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